As you can imagine, the Freshtix team members are really into live events (like REALLY into them). The office is a ghost town today because everyone is hangin’ out at one of Atlanta’s favorite annual events Shaky Knees. Have no fear though, your devoted Freshtix marketing manager is here holding down the fort drinking a margarita and bringing you your Friday Fresh Reads. Get your read on gang.

11 Ways #EventProfs can Deal with Crazy Email Overload via PlannerWire


Email is the *&#^$% bane of the meetings, event, and association industries. I kid you not. Email is also one of the best business tools out there so get used to it Mary Sunshine. I hate to break to Mary, but email is here to stay so we all might as well stop bitching and just learn to deal with it. Here are some of the ways that I have found that keep me sane.

Why we clipped it: Story of my life Felicia. Some of these tips actually gave me anxiety just reading them (like “go offline”) but they’re probably right.

How to Get Guests Interacting With Art via BizBash



On April 23, the Art Gallery of Ontario (A.G.O.) hosted a sold-out crowd of 1,900 guests for its 11th annual Massive Party. A fund-raiser for the museum, this year’s event had the theme “Hotbed” and drew inspiration from current A.G.O. exhibition “Jean-Michel Basquait: Now’s the Time,” a collection of almost 85 large-scale paintings and drawings inspired by abstract expressionism as well as jazz, sports, comics, and graffiti.

Why we clipped it: While we were at IMFCON last year we sat in on a session about the role of art at music festivals. I was all like, “snooze fest!” But it ended up being really interesting. I’d love to see it move beyond the festival scene and into events.

10 Events That Did not Go as Planned via Event Manager Blog


Events are more than projects. They are catalysts of strong emotions. A universal truth about events is that things don’t always go as planned. This is a post that will make you laugh and cringe and will make you think about how events change our lives every day.

Why we clipped it: That intro pretty much sums it up.

Periscope and Meerkat Up The Ante On User-Generated Content and Why That’s a Good Thing via Forbes


They are the live evolution of YouTube’s user-generated content revolution, in that anyone with a camera-phone can stream the world in front of them, scripted or unscripted. As the old long distance tag line goes, it’s the next best thing to being there. Only this time it’s more like a multicast party line. The early read on these live-streaming apps is that they are a disruptor to TV and other scripted media. But just like YouTube did not kill the television star for pre-recorded content, I think these apps are an enhancement to video viewing, not a replacement.

Why we clipped it: We think it’s pretty obvious this is probably going to end up being a thing. And it’s probably going to prove to be useful for events. So yeah, just stay on top of it.

‘The Muppets’ is officially coming back to TV via Mashable


It may not be easy being green, but Kermit the Frog is certainly having a good Thursday. ABC has just announced it’s bringing The Muppets back to TV. This new show, from Big Bang Theory producer Bill Prady, is billed as being a “contemporary” and “more adult” take on the Muppets that will, according to a logline “explore the Muppets’ personal lives and relationships, both at home and at work, as well as romances, break-ups, achievements, disappointments, wants and desires.”

Why we clipped it: Stop it. You’d better not be messing with us Mashable.

Let us know what you read this week or suggest reading material in the comment section on on twitter @Freshtix with #FreshReads

Ashley Staggs

Ashley is a Golden Girls fanatic with a flair for the dramatic. She's a taco bell enthusiast and avid gym-avoider. She's the marketing manager for the next big thing in event creation, Freshtix. Her dog's name is Roxie. She's a chiweenie.


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